Friday, 3 March 2017

YouGov

Despite my post at reference 1, more than a year ago now, YouGov continue to ask me lots of silly questions.

They seem to think that I, along with other members of their panel, spend huge amounts of time worrying about the relative merits of brands from which I only occasionally, if ever, buy. While I don't see why, if what they are really interested in is brand awareness, why they don't ask some simpler, more direct questions.

And with their only occasionally asking me about things in which I have some interest, I wonder how much longer I am going to stick with them?

Reference 1: http://psmv2.blogspot.co.uk/2016/01/yougov.html.

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