Good connections

Wanting to find out something about Eugene Onegin (aka Onyegin according to Magarshack), I did the usual thing and asked google. And what should I get back but the image included here. The second time the Library of Alexandria has turned up this year (see reference 1).

So the question is, why should a publisher whose main claim to fame seems to be lurid covers for respectable books be so well known to google? Why does this publisher who does not even seem to run to a proper website have to do to get him or herself so far up the google rankings?

PS: 'The Sea and the Jungle' remains close to hand, but I have not get very far with rereading what seems to be a rather good book. So easily diverted these days.

Reference 1: http://psmv3.blogspot.co.uk/2016/02/dust-jacket.html.